About Design Competition
Every business is unique. Brand identity is the real differentiator that guides customers to pick a particular brand over tens of other brands in the same product category. It matters the most for a start-up which is trying to establish its identity in a market which has established players with deep pockets. Design plays the biggest role when it comes to attracting the customer eyeballs. Choice of right colors, the logo, typography, product packaging, business cards, website, social media banners, et al creates a perfect mix to make the customer pick your brand.
COMPETITION ROUNDS
Online Briefing
An online briefing will be held for Design Competition on 12th August, 2021 at 5pm for all students interested in participating.
Round
1
1st round: All participants will submit their creative work in pdf format. We will shortlist 5 designs which will qualify for the finals. The finalists will share the editable files to us.
Round
2
2nd round: 5 finalists will get chance to present their designs to us and explain their thought process behind the designs and the winner will be selected by our jury.

- 12th August: Online briefing for Design Competition
- 13th August: Last date of registration.
- 23rd August: Submit the assignment in PDF format through email using WeTransfer link.
- 25th August: Announcement of 4 finalists
- 28th August: Presentation by finalists
- 30th August: Announcement of winners

- Participants can participate only as individuals, not in groups.
- Participants must be indian residents and currently studying in institutes located in India.
- The prize money will be transferred directly to the participant’s bank account.
- Follow the design brief mentioned on website and turn in an original prototype.
- All participants must submit their work in PDF format through email using WeTransfer Link
- The files should be named in the following format
For Eve Essential: FirstName_LastName_eve.pdf For example*, Manisha_Gupta_eve.pdf
For VeeFem: FirstName_LastName_VeeFem.pdf For example*, Manisha_Gupta_VeeFem.pdf - Finalists will share the editable files with us
Incentives

Cash Prize
Total Prize Money: INR 30,000 (One winner in each category will receive a cash prize of INR 15,000)

Certificate
Certificate from STREAM Edutech
Panel Designer
An opportunity to be one of the panel designer of the start-up.

Coverage
Winner/winners will be featured on the company's website for six months.

How to participate?
- Follow the design brief mentioned and turn in an original pro
- All participants must submit their work as pdf
- The files should be named in the following format yourname_designforeve.pdf For example*, priya_sheth_designforeve.pdf
How points will be calculated?
- Originality of ideas
- Design aesthetics
- Catchphrase appeal
- Adaptability of designs to suit a wide demographic
